Apple Lui - JEB Group Business Development Manager (Hong Kong)
Apple Lui, a Business Development Manager at JEB, has expertise in implementing strategic business plans for expanding to new markets and initiating marketing strategies to raise brand awareness.
She has a diverse and international schooling background in both the United States and Hong Kong. Apple started as an interior designer in residential and workplace design, where her natural ability and interest in communication and relational skills flourished.
In her next role at a premium ergonomics office brand, she was tasked with facilitating communication between managers in the APAC and Middle East regions with the factories and dealers in China, Europe, and the United States. She furthered her mastery of communication and customer service skills over her four and a half years in her diverse and international a sales support role there.
Expanding and challenging herself, she moved internally to a client-facing position where she delivered well-being training for the architecture and design industry, utilizing her company’s ergonomic products and tools. Working with high-end international corporations, her professional and interpersonal skills were refined even further. She pushed these skills even further in the events industry and will now be invaluable to us as a Business Development Manager as we grow and expand our high-end products across international industries.