Senior Marketing Executive (Hong Kong - JEB Greater China Ltd)

JOB DESCRIPTION

Your Role

  • Develop and implement an Event Marketing Plan to drive sales and increase market share of our brands, including product launches, networking and educational events, collaboration and sponsorships, in line with the annual marketing calendar

  • Ensure sales and marketing teams collaborate regularly on partnership events and activities and prioritise sharing of information between these teams

  • Support other regions in the execution of marketing activities

  • Marketing campaign creation for own events, with proactive management and timely execution of tasks

  • Review and assess key competitor marketing activity, as well as undertaking local and global industry benchmarking.

  • Compilation of marketing literature including brochures, manuals, flyers, printed materials etc.

  • Provide strategic support to the Head of Marketing

  • Understanding our sales and business goals and proposing the best solutions to achieve

  • Ensure copywriting adheres to the brand ‘tone of voice’ guidelines, for a variety of uses across all marketing channels and to promote the brand generally

  • Communicating with JEB offices and dealers within our region to ensure quality and consistency across regions.

  • Maintains resources & information systems: sending updates, ordering materials, and updating marketing library across regions

What You Should Have 

  • Passion for brand storytelling and content creation

  • Strong mix of creative and analytical capabilities

  • Excellent soft skills with a team player attitude

  • Willingness to thrive in an international environment, with multiple languages and time zones

  • Set, communicate, and maintain timelines, budget and priorities on every project

  • Monitor market trends both within the dating category as well as outside to generate insights for new marketing strategies

  • Excellent organisational skills

  • Detail oriented, organized and managing multiple, complex tasks simultaneously

  • Ability to learn new systems and processes as new technology becomes available

  • A creative mind with an ability to suggest improvements

  • Fluency in English, written/spoken

  • At least 4-5 years’ marketing experience is required with background in B2B / event marketing preferred.

Employment Type

  • Full-time

Employee Benefits

  • Performance-based Bonus

  • Comprehensive Medical Coverage

To apply, please submit your full resume to hrhongkong@jebgroup.com and quote Job Reference Number [JHKOW219]